Kasey McCarthy

Digital Marketing Specialist

Learn about how A/B testing can be used to test new versions of your website to boost sales. This can avoid making risky changes on the entire site without testing how your users will perceive them.
Mixed content is when a site has both secure (HTTPS://) and non-secure (HTTP://) resources or links. Because secure sites are less vulnerable to hackers, Google is introducing new Chrome updates over the next few months that will address mixed content.
50% of searches are done on mobile. Optimize your website’s mobile version to improve your brand’s perception, customer experience and conversions!
Make your call to action buttons engaging and concise to increase sales and your conversion rate.
Attribution modeling in Google Analytics tracks where conversions come from and what source should get the credit. Learn more about the best attribution model for B2B companies.